1402.11(a)(vi)    Computer Retail Services

Retail store, catalog, and ordering services are classified in Class 35 no matter how the services are conducted.  Any of the following identifications is acceptable: 

  • "Computerized online retail store services in the field of {indicate field of goods}, in Class 35."
  • "Computerized on-line ordering services in the field of {indicate field of goods}, in Class 35."
  • "Providing a website used to place online commercial orders in the field of {indicate field of goods}, in Class 35."

Other types of retail services, including marketing, advertising, and promotion, are also classified in Class 35 regardless of how the services are conducted. For example:

  • "Marketing, advertising, and promoting the retail goods and services of others through wireless electronic devices, in Class 35."